Feb 17th, 2023
Winner of Cynopsis Award for Best Ad Tech Solution
NBC Spot On was awarded the Cynopsis Award for Best of the Best Ad Tech Solution for 2022.
Collette Winn, VP of commercial innovation, talks about new ad types available at NBCU
Now with local Peacock inventory, NBC Spot On unlocks the most comprehensive mix of local and OTT inventory.
NBCUniversal has always been committed to local, and there was this gap in the market where we could really offer our own inventory plus third-party so that consumers could get a brand-safe environment and really scaled, targeted audiences locally.”
NBCUniversal will give local U.S. advertisers access to buy more digital and streaming TV advertising inventory and introduce the ability to target consumers by region.